/* ============================================
   BRAND KIT — Option A: Loughran Modern
   eCommCMO - Fractional CMO & Growth Advisor
   Swap these variables to re-theme the entire site
   ============================================ */

:root {
  /* --- Typography --- */
  --font-heading: 'Montserrat', sans-serif;
  --font-body: 'Hind', sans-serif;
  --font-weight-heading: 700;
  --font-weight-body: 400;

  /* --- Font Sizes --- */
  --text-h1: 54px;
  --text-h2: 42px;
  --text-h3: 24px;
  --text-body: 17px;
  --text-small: 14px;
  --text-label: 12px;

  /* --- Colors: Primary Palette --- */
  --color-bg-dark: #222222;
  --color-bg-light: #ffffff;
  --color-bg-grey: #eeeeee;
  --color-text-primary: #333333;
  --color-text-light: #ffffff;
  --color-text-muted: #666666;

  /* --- Colors: Accents --- */
  --color-accent: #4a90d9;
  --color-cta-bg: #222222;
  --color-cta-text: #ffffff;
  --color-cta-hover: #444444;

  /* --- Spacing --- */
  --section-padding: 100px 0;
  --section-padding-sm: 60px 0;
  --container-max: 1200px;
  --card-radius: 8px;
  --button-radius: 25px;

  /* --- Effects --- */
  --shadow-card: 0 2px 20px rgba(0,0,0,0.08);
  --shadow-card-hover: 0 8px 30px rgba(0,0,0,0.12);
  --transition-default: all 0.3s ease;
}

/* ========================================
   Reset & Base Styles
   ======================================== */

* {
  margin: 0;
  padding: 0;
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

/* --- Skip Link (accessibility) --- */
.skip-link {
  position: absolute;
  top: -100%;
  left: 16px;
  z-index: 10000;
  padding: 12px 24px;
  background: var(--color-accent);
  color: var(--color-text-light);
  font-family: var(--font-body);
  font-size: var(--text-body);
  font-weight: 600;
  text-decoration: none;
  border-radius: var(--button-radius);
  transition: top 0.2s;
}
.skip-link:focus {
  top: 16px;
}

body {
  font-family: var(--font-body);
  font-weight: var(--font-weight-body);
  font-size: var(--text-body);
  color: var(--color-text-primary);
  line-height: 1.7;
  background-color: var(--color-bg-light);
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

img {
  max-width: 100%;
  height: auto;
  display: block;
}

a {
  text-decoration: none;
  color: inherit;
  transition: var(--transition-default);
}

h1, h2, h3, h4 {
  font-family: var(--font-heading);
  font-weight: var(--font-weight-heading);
  line-height: 1.2;
}

/* ========================================
   Navigation
   ======================================== */

.nav {
  position: fixed;
  top: 0;
  left: 0;
  width: 100%;
  z-index: 1000;
  padding: 20px 0;
  transition: var(--transition-default);
  background: transparent;
}

.nav--sticky {
  background: var(--color-bg-dark);
  padding: 12px 0;
  box-shadow: 0 2px 20px rgba(0,0,0,0.3);
}

.nav__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
  display: flex;
  justify-content: space-between;
  align-items: center;
}

.nav__brand {
  font-family: var(--font-heading);
  font-weight: var(--font-weight-heading);
  font-size: 18px;
  letter-spacing: 3px;
  color: var(--color-text-light);
}

.nav__menu {
  display: flex;
  align-items: center;
  list-style: none;
  gap: 32px;
}

.nav__link {
  font-family: var(--font-heading);
  font-size: var(--text-small);
  font-weight: 500;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: var(--color-text-light);
  opacity: 0.85;
}

.nav__link:hover {
  opacity: 1;
}

.nav__social {
  color: var(--color-text-light);
  opacity: 0.85;
  display: flex;
  align-items: center;
}

.nav__social:hover {
  opacity: 1;
}

.nav__icon {
  width: 20px;
  height: 20px;
}

/* ========================================
   Hero Section
   ======================================== */

.hero {
  position: relative;
  height: 100vh;
  min-height: 600px;
  display: flex;
  align-items: center;
  justify-content: center;
  text-align: center;
  overflow: hidden;
}

.hero__background {
  position: absolute;
  inset: 0;
  background-size: cover;
  background-position: center;
  background-repeat: no-repeat;
}

.hero__overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(
    to bottom,
    rgba(34, 34, 34, 0.4) 0%,
    rgba(34, 34, 34, 0.6) 100%
  );
}

.hero__content {
  position: relative;
  z-index: 2;
  max-width: 800px;
  padding: 0 40px;
}

.hero__title {
  font-size: var(--text-h1);
  color: var(--color-text-light);
  margin-bottom: 16px;
  letter-spacing: -1px;
}

.hero__subtitle {
  font-size: 20px;
  color: var(--color-text-light);
  opacity: 0.9;
  font-weight: 400;
  letter-spacing: 2px;
  text-transform: uppercase;
  font-family: var(--font-heading);
}

/* ========================================
   Metrics Bar (thin accent strip)
   ======================================== */

.metrics {
  background: var(--color-bg-dark);
  padding: 0;
  border-bottom: 3px solid var(--color-accent);
}

.metrics__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 28px 40px;
  display: flex;
  justify-content: center;
  align-items: center;
  gap: 0;
}

.metrics__item {
  display: flex;
  flex-direction: column;
  align-items: center;
  padding: 0 48px;
}

.metrics__number {
  font-family: var(--font-heading);
  font-weight: var(--font-weight-heading);
  font-size: 28px;
  color: var(--color-text-light);
  letter-spacing: -0.5px;
}

.metrics__label {
  font-size: 11px;
  color: rgba(255,255,255,0.5);
  text-transform: uppercase;
  letter-spacing: 1.5px;
  font-family: var(--font-heading);
  font-weight: 500;
  margin-top: 2px;
}

.metrics__divider {
  width: 1px;
  height: 36px;
  background: rgba(255,255,255,0.15);
}

/* ========================================
   About Section (white bg, 2-col)
   ======================================== */

.about {
  background: var(--color-bg-light);
  padding: var(--section-padding);
}

.about__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
  display: grid;
  grid-template-columns: 300px 1fr;
  gap: 60px;
  align-items: start;
}

.about__photo {
  width: 100%;
  border-radius: var(--card-radius);
  box-shadow: var(--shadow-card);
}

.about__title {
  font-size: var(--text-h2);
  color: var(--color-text-primary);
  margin-bottom: 24px;
  position: relative;
  padding-bottom: 16px;
}

.about__title::after {
  content: '';
  position: absolute;
  bottom: 0;
  left: 0;
  width: 50px;
  height: 3px;
  background: var(--color-accent);
}

.about__text {
  font-size: var(--text-body);
  color: var(--color-text-primary);
  line-height: 1.8;
  margin-bottom: 16px;
}

.about__text:last-child {
  margin-bottom: 0;
}

/* ========================================
   Individual Project Sections (alternating)
   ======================================== */

.project {
  background: var(--color-bg-light);
  padding: 70px 0;
  border-bottom: 1px solid var(--color-bg-grey);
}

.project--first {
  padding-top: 40px;
}

.project__section-label {
  max-width: var(--container-max);
  margin: 0 auto 40px;
  padding: 0 40px;
  text-align: center;
}

.project__section-label-text {
  font-family: var(--font-heading);
  font-size: var(--text-small);
  font-weight: 500;
  letter-spacing: 3px;
  text-transform: uppercase;
  color: var(--color-text-muted);
  position: relative;
  padding: 0 20px;
}

.project__section-label-text::before,
.project__section-label-text::after {
  content: '';
  position: absolute;
  top: 50%;
  width: 40px;
  height: 1px;
  background: var(--color-bg-grey);
}

.project__section-label-text::before {
  right: 100%;
}

.project__section-label-text::after {
  left: 100%;
}

.project__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 60px;
  align-items: center;
}

.project--right .project__container {
  direction: rtl;
}

.project--right .project__container > * {
  direction: ltr;
}

.project__img {
  width: 100%;
  border-radius: var(--card-radius);
  box-shadow: var(--shadow-card);
}

.project__content {
  border-left: 3px solid var(--color-accent);
  padding-left: 28px;
}

.project__title {
  font-size: var(--text-h3);
  color: var(--color-text-primary);
  margin-bottom: 4px;
}

.project__role {
  font-size: var(--text-small);
  color: var(--color-accent);
  text-transform: uppercase;
  letter-spacing: 1px;
  font-family: var(--font-heading);
  font-weight: 500;
  margin-bottom: 20px;
}

.project__description {
  font-size: 16px;
  color: var(--color-text-primary);
  line-height: 1.8;
  margin-bottom: 20px;
}

.project__cta {
  display: inline-block;
  font-family: var(--font-heading);
  font-weight: 500;
  font-size: var(--text-small);
  color: var(--color-accent);
  letter-spacing: 1px;
}

.project__cta:hover {
  color: var(--color-text-primary);
}

/* ========================================
   Tools & Frameworks (grey bg, 3-col cards)
   ======================================== */

.tools {
  background: var(--color-bg-grey);
  padding: var(--section-padding);
}

.tools__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
}

.tools__title,
.services__title,
.featured__title,
.community__heading,
.testimonials__title {
  position: relative;
  padding-bottom: 20px;
}

.tools__title::after,
.services__title::after,
.featured__title::after,
.community__heading::after,
.testimonials__title::after {
  content: '';
  position: absolute;
  bottom: 0;
  left: 50%;
  transform: translateX(-50%);
  width: 50px;
  height: 3px;
  background: var(--color-accent);
}

.tools__title {
  font-size: var(--text-h2);
  color: var(--color-text-primary);
  text-align: center;
  margin-bottom: 50px;
}

.tools__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 30px;
}

.tools__card {
  background: var(--color-bg-light);
  border-radius: var(--card-radius);
  overflow: hidden;
  box-shadow: var(--shadow-card);
  transition: var(--transition-default);
}

.tools__card:hover {
  box-shadow: var(--shadow-card-hover);
  transform: translateY(-4px);
}

.tools__card-img {
  width: 100%;
  height: 180px;
  object-fit: cover;
}

.tools__card-title {
  font-size: 18px;
  color: var(--color-text-primary);
  padding: 20px 24px 8px;
}

.tools__card-text {
  font-size: var(--text-small);
  color: var(--color-text-muted);
  padding: 0 24px 24px;
  line-height: 1.6;
}

/* ========================================
   CV Snippet (dark bg, 2-col)
   ======================================== */

.cv {
  background: var(--color-bg-dark);
  padding: var(--section-padding);
  color: var(--color-text-light);
}

.cv__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
}

.cv__title {
  font-size: var(--text-h2);
  color: var(--color-text-light);
  text-align: center;
  margin-bottom: 50px;
  position: relative;
  padding-bottom: 20px;
}

.cv__title::after {
  content: '';
  position: absolute;
  bottom: 0;
  left: 50%;
  transform: translateX(-50%);
  width: 50px;
  height: 3px;
  background: var(--color-accent);
}

.cv__grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 60px;
}

.cv__subtitle {
  font-size: 18px;
  color: var(--color-text-light);
  text-transform: uppercase;
  letter-spacing: 2px;
  margin-bottom: 30px;
  padding-bottom: 12px;
  border-bottom: 2px solid rgba(255,255,255,0.15);
}

.cv__item {
  margin-bottom: 24px;
}

.cv__item-title {
  font-size: 16px;
  color: var(--color-text-light);
  font-weight: 700;
}

.cv__item-meta {
  font-size: var(--text-small);
  color: rgba(255,255,255,0.6);
  margin-top: 2px;
}

.cv__item-desc {
  font-size: var(--text-small);
  color: rgba(255,255,255,0.5);
  margin-top: 4px;
  font-style: italic;
}

/* ========================================
   Fractional CMO Services (grey bg, 3-col)
   ======================================== */

.services {
  background: var(--color-bg-grey);
  padding: var(--section-padding);
}

.services__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
}

.services__title {
  font-size: var(--text-h2);
  color: var(--color-text-primary);
  text-align: center;
  margin-bottom: 60px;
}

.services__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 30px;
}

.services__card {
  background: var(--color-bg-light);
  border-radius: var(--card-radius);
  padding: 40px 30px;
  box-shadow: var(--shadow-card);
  transition: var(--transition-default);
  border-top: 3px solid var(--color-accent);
}

.services__card:hover {
  box-shadow: var(--shadow-card-hover);
  transform: translateY(-4px);
}

.services__card-title {
  font-size: 20px;
  color: var(--color-text-primary);
  margin-bottom: 12px;
}

.services__card-text {
  font-size: var(--text-body);
  color: var(--color-text-muted);
  line-height: 1.7;
}

/* ========================================
   Speaking & Media (white bg, grid)
   ======================================== */

.featured {
  background: var(--color-bg-light);
  padding: var(--section-padding);
}

.featured__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
}

.featured__title {
  font-size: var(--text-h2);
  color: var(--color-text-primary);
  text-align: center;
  margin-bottom: 60px;
}

.featured__grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 30px;
  text-align: center;
}

.featured__item {
  padding: 30px 20px;
  border-radius: var(--card-radius);
  border: 1px solid var(--color-bg-grey);
  transition: var(--transition-default);
}

.featured__item:hover {
  box-shadow: var(--shadow-card);
}

.featured__item-title {
  font-size: 16px;
  color: var(--color-text-primary);
  margin-bottom: 6px;
}

.featured__item-meta {
  font-size: var(--text-small);
  color: var(--color-text-muted);
}

/* ========================================
   Community & Teaching (grey bg, alternating)
   ======================================== */

.community {
  background: var(--color-bg-grey);
  padding: var(--section-padding);
}

.community__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
}

.community__heading {
  font-size: var(--text-h2);
  color: var(--color-text-primary);
  text-align: center;
  margin-bottom: 60px;
}

.community__item {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 60px;
  align-items: center;
  margin-bottom: 60px;
}

.community__item:last-child {
  margin-bottom: 0;
}

.community__item--right {
  direction: rtl;
}

.community__item--right > * {
  direction: ltr;
}

.community__img {
  width: 100%;
  border-radius: var(--card-radius);
  box-shadow: var(--shadow-card);
}

.community__title {
  font-size: var(--text-h3);
  color: var(--color-text-primary);
  margin-bottom: 4px;
}

.community__role {
  font-size: var(--text-small);
  color: var(--color-text-muted);
  text-transform: uppercase;
  letter-spacing: 1px;
  font-family: var(--font-heading);
  font-weight: 500;
  margin-bottom: 16px;
}

.community__description {
  font-size: var(--text-body);
  color: var(--color-text-primary);
  line-height: 1.8;
}

/* ========================================
   Testimonials (white bg)
   ======================================== */

.testimonials {
  background: var(--color-bg-light);
  padding: var(--section-padding);
}

.testimonials__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
}

.testimonials__title {
  font-size: var(--text-h2);
  color: var(--color-text-primary);
  text-align: center;
  margin-bottom: 50px;
}

.testimonials__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 30px;
}

.testimonials__card {
  background: var(--color-bg-light);
  border: 1px solid var(--color-bg-grey);
  border-left: 3px solid var(--color-accent);
  border-radius: var(--card-radius);
  padding: 36px 30px;
  transition: var(--transition-default);
}

.testimonials__card:hover {
  box-shadow: var(--shadow-card);
  border-left-color: var(--color-accent);
}

.testimonials__quote {
  font-family: var(--font-heading);
  font-size: 60px;
  color: var(--color-accent);
  line-height: 0.8;
  margin-bottom: 16px;
}

.testimonials__text {
  font-size: var(--text-body);
  color: var(--color-text-primary);
  line-height: 1.7;
  margin-bottom: 20px;
  font-style: italic;
}

.testimonials__attribution {
  font-size: var(--text-small);
  color: var(--color-text-muted);
}

/* ========================================
   CTA / Contact (dark bg)
   ======================================== */

.cta {
  background: var(--color-bg-dark);
  padding: var(--section-padding);
  text-align: center;
}

.cta__container {
  max-width: 700px;
  margin: 0 auto;
  padding: 0 40px;
}

.cta__title {
  font-size: var(--text-h2);
  color: var(--color-text-light);
  margin-bottom: 20px;
}

.cta__subtitle {
  font-size: var(--text-body);
  color: rgba(255,255,255,0.7);
  line-height: 1.8;
  margin-bottom: 40px;
}

.cta__contact {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 20px;
}

.cta__email {
  font-size: 20px;
  color: var(--color-text-light);
  font-family: var(--font-heading);
  font-weight: 500;
}

.cta__email:hover {
  color: var(--color-accent);
}

.cta__button {
  display: inline-block;
  background: var(--color-accent);
  color: var(--color-text-light);
  padding: 16px 48px;
  border-radius: var(--button-radius);
  font-family: var(--font-heading);
  font-weight: var(--font-weight-heading);
  font-size: var(--text-small);
  letter-spacing: 1px;
  text-transform: uppercase;
  transition: var(--transition-default);
}

.cta__button:hover {
  background: var(--color-text-light);
  color: var(--color-bg-dark);
}

/* ========================================
   Footer
   ======================================== */

.footer {
  background: var(--color-bg-dark);
  padding: 30px 0;
  border-top: 1px solid rgba(255,255,255,0.1);
}

.footer__container {
  max-width: var(--container-max);
  margin: 0 auto;
  padding: 0 40px;
  display: flex;
  justify-content: space-between;
  align-items: center;
}

.footer__copyright {
  font-size: var(--text-small);
  color: rgba(255,255,255,0.5);
}

.footer__link {
  font-size: var(--text-small);
  color: rgba(255,255,255,0.5);
}

.footer__link:hover {
  color: var(--color-text-light);
}

/* ========================================
   Responsive — 1024px
   ======================================== */

@media (max-width: 1024px) {
  :root {
    --text-h1: 44px;
    --text-h2: 36px;
    --text-h3: 22px;
  }

  .about__container {
    grid-template-columns: 250px 1fr;
    gap: 40px;
  }

  .featured__grid {
    grid-template-columns: repeat(2, 1fr);
  }
}

/* ========================================
   Responsive — 768px
   ======================================== */

@media (max-width: 768px) {
  :root {
    --text-h1: 36px;
    --text-h2: 30px;
    --text-h3: 20px;
    --section-padding: 60px 0;
  }

  .metrics__container {
    flex-wrap: wrap;
    gap: 20px;
    padding: 24px 20px;
  }

  .metrics__item {
    padding: 0 20px;
  }

  .metrics__divider {
    display: none;
  }

  .metrics__number {
    font-size: 24px;
  }

  .nav__menu {
    gap: 20px;
  }

  .nav__link {
    font-size: 12px;
  }

  .hero {
    min-height: 500px;
  }

  .hero__subtitle {
    font-size: 16px;
  }

  .about__container {
    grid-template-columns: 1fr;
    text-align: center;
  }

  .about__title::after {
    left: 50%;
    transform: translateX(-50%);
  }

  .about__photo {
    max-width: 250px;
    margin: 0 auto;
  }

  .project__content {
    border-left: none;
    padding-left: 0;
    border-top: 3px solid var(--color-accent);
    padding-top: 20px;
  }

  .project__container {
    grid-template-columns: 1fr;
    gap: 30px;
  }

  .project--right .project__container {
    direction: ltr;
  }

  .tools__grid {
    grid-template-columns: 1fr;
  }

  .cv__grid {
    grid-template-columns: 1fr;
    gap: 40px;
  }

  .services__grid {
    grid-template-columns: 1fr;
  }

  .featured__grid {
    grid-template-columns: 1fr;
  }

  .community__item {
    grid-template-columns: 1fr;
    gap: 30px;
  }

  .community__item--right {
    direction: ltr;
  }

  .testimonials__grid {
    grid-template-columns: 1fr;
  }
}

/* ========================================
   Responsive — 480px
   ======================================== */

@media (max-width: 480px) {
  :root {
    --text-h1: 30px;
    --text-h2: 26px;
    --text-body: 15px;
  }

  .metrics__container {
    flex-direction: column;
    gap: 16px;
  }

  .metrics__item {
    flex-direction: row;
    gap: 10px;
  }

  .nav__container {
    padding: 0 20px;
  }

  .nav__menu {
    gap: 12px;
  }

  .hero__content {
    padding: 0 20px;
  }

  .about__container,
  .project__section-label,
  .project__container,
  .tools__container,
  .cv__container,
  .services__container,
  .featured__container,
  .community__container,
  .testimonials__container,
  .cta__container,
  .footer__container {
    padding: 0 20px;
  }
}